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What’s the State of Green Business?
What are corporate sustainability leaders worrying about these days? Are businesses still investing time and money in green initiatives like they did a few years ago? GreenBiz recently unveiled its...
View ArticleBuilding Your Own Small Business Platform with Social Media
Social media is a huge area of discussion in small business these days as a way to market, network and engage your clients and customers while boosting your brand. Here are tips on building an...
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More Signs of Increased Small Business Lending
We’ve been hearing about increased confidence in small business and, if you’re like me, you want to believe it – but you’re suspicious, too. How do we really know if things are getting better? How...
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Is Your Site Mobile Friendly? Google Can Tell You
According to one statistic, half of all local searches are performed on a mobile device . With more people accessing websites using their smartphones, making sure you website is readable on a phone...
View ArticleA Guide to Small Business Survival
Small business ownership can be a challenge, especially in the beginning. The rewards can be great but you may need a survival guide to get you through the tough parts or just to provide that simple...
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Why Online Reputation Matters to Small Business
You’re a small business owner. Most of your customers are the people who live within 25 miles of your storefront. Why does it even matter what the Internet has to say about your brand? That has no...
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Consumer Confidence: It’s a Bit Murky Out There
As small business owners in a recession, we eagerly await any news that consumer confidence is rebounding to normal levels. But looking at consumers as one undifferentiated mass is a big mistake. As...
View Article2012 the Year of the Entrepreneur
Could 2012 be the year of the entrepreneur? Some believe it is. Check out these important links for more tips on your entrepreneurial journey. Entrepreneurship Is 2012 the year of the entrepreneur ?...
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Jeanne Hopkins of HubSpot: All Leads Are Not Created Equal
Time is very valuable and this is especially true when it comes to small business. In a small business, time is worth its weight in gold. Using your time wisely on matters that will make a difference...
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Why “Bring It On!” is the Next Big Marketing Strategy
Siblings – football – business. No matter where you look, rivalry is everywhere. While mudslinging and attack ads have been largely confined to the political world, more and more businesses are taking...
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